Maximizing Revenue

for a Landing Page

Table of Contents

About the project

Results

Audit

Redesign

About the project

Selling Paintings as a Service to Parents

Problem Statement

How to explain the value offering in the shortest way possible?

Role

– Solo UX Designer (Figma design)

– Timeline: 31h/2 weeks (07.2023)

– Platform: Mobile

Challenges

– Allow to understand offering in a mentally effortless way

– Explain the ordering steps in a few words

– Create conventions consistent throughout different offerings/sections

Results

– Landing Page significantly shortened

– The service is explained with very few words

– Button has one word

– Ordering process has only two screens

Results

First Viewable Screen

3 UI variants

Art Studio-UI 1, blue theme
Art Studio-UI 2, dark theme
Art Studio, first visible screen, UI 3.

To show different styles I can accommodate

Not connected to this case

4-Step Ordering Process

4 Step Order Process 1-2-Mobile
4 Step Order Process 3-4-Mobile

UX Audit

Before – First Visible Screen

Before-Mobile-Art-Studio

Issues / Recommendations

Audit 1 - first visible screen
Audit-Mobile-Art-Studio

Explaining Changes

Art Studio - Explanations of changes in the redesign

Before / After

Before and After redesign

Second  Screen

Art Studio, before-after, second screen.

Ordering First Screen

Art Studio, before-after, ordering first screen.

How did iteration look like on this project?

Iteration of different versions on Art Studio project

Redesign

Landing page shown as a whole till the footer
$

Next case

Lead Generation for a Results Page of a Questionnaire

(Mobile, Selling a Business)

About Me

Summarized About Me

Advised L'Oreal and Colgate on Digital Strategy/Digital Media

4 years Full-Time as a Digital Communications Planner

2 years Freelancing in UX Design

Digital Marketing Qualification Certificate (DIMAQ)

Google UX Design Professional Certificate

Master's Degree in Psychology

3rd place in a 👨‍🚀NASA contest for 7 chosen participants to redesign parts of a Drone Interface

“Great communication and timely deliveries, would highly recommend”

“Every line item comes with an explanation – Great.

Easy to work with.”

“Thanks Andrew, very prompt, reliable and good expertise.

Will hire again.”

“Andrew is very knowledgable with his CRO analysis and feedback, we will be using his services again, no doubt”

“Andrew did a great job, very strong of UX/UI and quite professional. Highly recommended!”

“Great, great guy to work with, thorough and detailed in his approach. Do not hesitate to hire him”

“Andrzej was great to work with. He is communicative, prompt, knowledgeable. He is open minded and agile in his work style. I will definately re hire him.”

“Andrew is one of the most hard working professional freelancers on this platform. If you want a UX/UI audit, he is your best bet.”

“Andrew is a great freelancer. He sent me all the deliverables well in time, and he went above and beyond what was requested of him. Highly recommended.”

“Super organised and a really great person. His productivity is so high and has great insights. If you are considering hiring him, please do not hesitate. Go ahead and hire him, you will not regret it!”

“Very reliable, responsive and knowledgable. It was great working with Andrew and I’m sure we will collaborate again soon.”

“Working with Andrew was great. He was fast to respond and made some significant recommendations to our UX which were very valuable.”