Table of Contents
About the project
Results
Audit
Redesign
About the project
Homepage Redesign
Problem Statement
Which goals of the website’s communication get more importance?
Role
– Solo UX Designer (Figma design)
– Timeline: 9h (01.2023)
– Platform: Desktop
Challenges
– Explain community’s mission as succinctly as possible
– Show articles as part of the value proposition while not overwhelming the visitors with too much info
– Communicate to different type of visitors: novice, freelance veterans, business owners
Results
– Title shortened and stating clearly the purpose of the community
– One button to join the community on the hero section
– Social proof on the first visible screen
– Articles shown on the first/second screen after establishing the purpose of the community
Results
Click images below to enlarge
3 UI variants
To show different styles I can accommodate
Not connected to this case
UX Audit
Before – First Visible Screen
Issues / Recommendations
Redesign
After – First Visible Screen
Explaining Changes
Before / After
How did UI iteration looked like on this project?
Full Homepage
Next case
Emphasizing Value Offering of a Mobile Web App
(Selling Services, Dog Training)
About Me
Summarized About Me
Advised L'Oreal and Colgate on Digital Strategy/Digital Media
4 years Full-Time as a Digital Communications Planner
2 years Freelancing in UX Design
Digital Marketing Qualification Certificate (DIMAQ)
Google UX Design Professional Certificate
Master's Degree in Psychology
3rd place in a 👨🚀NASA contest for 7 chosen participants to redesign parts of a Drone Interface
Testimonials
“Great communication and timely deliveries, would highly recommend”
“Every line item comes with an explanation – Great.
Easy to work with.”
“Thanks Andrew, very prompt, reliable and good expertise.
Will hire again.”
“Andrew is very knowledgable with his CRO analysis and feedback, we will be using his services again, no doubt”
“Andrew did a great job, very strong of UX/UI and quite professional. Highly recommended!”
“Great, great guy to work with, thorough and detailed in his approach. Do not hesitate to hire him”
“Andrzej was great to work with. He is communicative, prompt, knowledgeable. He is open minded and agile in his work style. I will definately re hire him.”
“Andrew is one of the most hard working professional freelancers on this platform. If you want a UX/UI audit, he is your best bet.”
“Andrew is a great freelancer. He sent me all the deliverables well in time, and he went above and beyond what was requested of him. Highly recommended.”
“Super organised and a really great person. His productivity is so high and has great insights. If you are considering hiring him, please do not hesitate. Go ahead and hire him, you will not regret it!”
“Very reliable, responsive and knowledgable. It was great working with Andrew and I’m sure we will collaborate again soon.”
“Working with Andrew was great. He was fast to respond and made some significant recommendations to our UX which were very valuable.”
